Boost your marketing with SmarterSend, a powerful combination of high-impact direct mail and targeted digital advertising across multiple platforms.
Why SmarterSend Exists
- Over 90% of direct mail gets opened, far outperforming email’s 20–30% open rate.
- Pairing physical postcards with digital retargeting creates a multi-sensory campaign that drives higher recall and engagement .
- SmarterSend bridges offline and online, offering a seamless ecosystem for planning, launching, and measuring integrated campaigns.
Key Features & Benefits
1. 🎯 Precision-Targeted Direct Mail
Customise campaigns using specific demographics, postcodes, or audience segments to ensure your message lands in the right hands .
2. 🖼️ High-Quality Print Assets
Full-colour postcards printed on premium card stock, eye-catching and durable to make your brand stand out.
3. 📱 Digital Ad Integration
Launch ad campaigns across Facebook, Instagram, Gmail, YouTube, and Google Display. SmarterSend Pro adds YouTube & Gmail video ads, plus discovery ads and geo‑targeting.
4. 📊 Unified Tracking Dashboard
Monitor mail deliveries, website activity, ad clicks, calls, and conversions in one real‑time interface.
5. ⚡ Rapid Deployment & Coverage
Fast printing and nationwide shipping across the UK, ideal for timely, localised campaigns
Success Stories
Arcadia Dental mailed four batches of postcards, resulting in over £300K in revenue—a 906% ROI.
All Nations Health combined mail, social media, landing pages, and SMS, yielding £56K from a £4.6K investment. That’s a 1,122% ROI!
Ideal For: Local Businesses & Multi‑Location Brands
Whether you’re running a shop, clinic, real estate office, or salon, SmarterSend helps you:
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Send memorable physical mailers to local prospects
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Reinforce your message with complementary digital ads
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Easily track campaign results and ROI
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Outsource printing, ads, and logistics, all through one provider
🏁 Why Choose SmarterSend?
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Tangible impact: Direct mail’s high open rate reverberates when paired with digital touchpoints
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Seamless integration: Manage all marketing channels from a single dashboard
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Proven ROI: Real campaigns have shown 900–1,100% returns
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Fast & local: UK-wide service with rapid print and delivery
Ready to Get Started?
If you’re looking to modernise your direct mail and integrate it with your digital marketing, SmartSend is the solution for you.
Visit smartersend.app to get started.
Or call us on 0151 393 1409 to speak to our team about your next campaign.
SmartSend from Mailings Direct, bringing intelligence to your letterbox.